Sample Press Release
FOR IMMEDIATE RELEASE
Atlanta Business RadioXTM Launches New Show: Eugeria!
ATLANTA, October 21, 2009 – Atlanta Business RadioXTM announced today the launch of a new weekly radio show called Eugeria! The weekly radio program celebrates those who have dedicated their time, talent and resources to serving seniors and disabled individuals to help make their lives comfortable, meaningful and fulfilled. Eugeria! will be hosted by Brad Culp and Sam Grass of Griswold Special Care.
“Our goal with Eugeria! will be to celebrate the work of so many people that labor in an often thankless and unrecognized role and give them an opportunity to tell their stories,” explains host Brad Culp. “In so doing, we hope to be able to provide advice and counsel to those family caregivers that deal with the difficult task of serving elderly or disabled family members.”
Eugeria! will air each Wednesday morning at 11:00 a.m. EST beginning November 18. Listeners are able to tune in and listen to the show by clicking on the Listen Live button at Eugeria.BusinessRadioXTM.com.
The show is geared towards companies and individuals serving Atlanta’s elderly and/or disabled populations including family caregivers. Guests will include professional care providers sharing impactful stories of how they have helped make their patients lives more comfortable, meaningful and fulfilled.
The show hosts, Brad Culp and Sam grass, are experts in the area of non-medical home care and owners of three Griswold Special Care offices in Atlanta and Dallas.
Brad Culp is also an executive coach, public speaker and the President of Cornerstone Strategic Services, a firm that provides Lifeline Personal Emergency Response Systems to Atlanta’s aging and disabled population. He is Chairman of the Board for the Jackson Institute, and a board member of Friends of Gwinnett Senior Services. He is also the past chair of Griswold Special Care’s Franchise Advisory Council, sits on the advisory council of WNA Consulting, and sits on the board of the Gwinnett Senior Provider Network. In 2007, he was awarded the coveted National Leadership Award by Griswold Special Care, for his role in establishing and leading its Franchise Advisory Council.
Prior to founding the Lanier Office of Griswold Special Care, Sam Grass spent more than twenty years in the managed care arena working with several large corporations managing their health plans, including Progressive Insurance, Nestlé’s Chocolate and Rubbermaid. He holds a degree in biology from the University of West Virginia. Sam is active in his local scout troop and in the Forsyth County Swim Community. Both hosts are members of Perimeter Church.
“Business and community leaders looking for ways to differentiate themselves find hosting a radio show provides better access to industry leaders, experts and prospects that any other marketing vehicle,” explains Atlanta Business RadioXTM Producer Lee Kantor. “An invitation to ‘be a guest on my radio show’ opens new doors and new opportunities to grow their business.”
About Griswold Special Care
Since it was founded in 1982, Griswold Special Care has continued its mission to maintain the dignity, comfort, safety, and happiness of its clients. Caregivers referred by Griswold Special Care have a wide range of professional experience caring for older individuals, people recovering from illness and surgery, and those living with conditions such as Arthritis, Alzheimer’s disease, Multiple Sclerosis, ALS (Lou Gehrig’s disease), and cancer. Caregivers provide personal care, homemaking, companionship, incidental transportation, and other services to Clients wishing to remain safe and independent at home. Caregivers work with people living in their own homes as well as with those who are living temporarily or permanently in facilities such as nursing homes, hospitals or assisted living residences. Services are available on an hourly, overnight or live-in basis, 24 hours a day, seven days a week, including holidays. The company has over100 offices nationwide as well as operations in South Korea and Mexico. For more information, visit www.GriswoldSpecialCare.com.
About Atlanta Business RadioXTM
Atlanta Business RadioXTM provides a turnkey solution for business owners who want to leverage the power of internet radio to meet their best prospects, establish credibility for their organization and heighten the placement of their brand in search engines rankings. With a professional venue and a proven formula, Atlanta Business RadioXTM helps hosts podcast their shows and create a regular stream of dynamic content to share with their prospects and feed the search engines every week. Programs are recorded and streamed live to the internet from our corporate offices in suburban Atlanta. For more information or to request tickets to see a live show, visit: www.BusinessRadioXTM.com.
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Media Contacts:
Jennifer Koon
Michael Mackenzie Communications
jenniferk@michaelmackenzie.com
770.645.7990